Google Translate is unable to proofread or fix any errors. A human translator has the ability to research or work collaboratively with your business to ensure the tone, style, and content is tailored for your business needs. When you turn to an automatic translation software, it doesn’t take into account what your business needs are. A high-quality translation involves having a deep understanding of the particular business sector you are serving.

Doesn’t understand your businessīusiness needs are all unique. In contrast, Asian or African languages generally have less accurate translations with Google Translate. As a result, differences in investment in each language can cause a disparity in accuracy when doing translations.įor example, European languages tend to have more accurate results due to better financing and resource allocation. Since Google Translate is a machine-based translation tool, resources must be allocated to develop accurate translations for each language. Accuracy varies between different languages Inputting this information into Google Translate could be a potential breach in contractual agreements between your company, client, or vendors. When you input sensitive information, such as proprietary business data, company financials, or employee profiles, Google retains ownership of that information. Direct word-by-word translation is common, producing, at times, wildly outrageous translations. Meaning, context, and target audience can sometimes be misaligned with a machine-generated translation. Although the Google translation algorithm has come a long way since its inception, it still nevertheless is an algorithm. Google algorithm is no substitute for human translationĪs with all software tools, Google Translate is no substitute for human translations. However, while it may be beneficial for personal use, utilizing Google Translate for business could result in disastrous consequences for your company. With over 100 languages and free access through various mobile app platforms, it may be tempting to simply use Google Translate for your business translating needs. Word documents, PDF’s, spreadsheets, etc.) In particular, some of Google Translate features include: Google Translate is a useful translation service allowing users to quickly translate text and other forms of media into their own language.

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